Customer Relationship Management (CRM) system helps all sort of business to track and manage all customer interactions across the customer lifecycle from lead to order to support in one master system of record. CRM software suites typically provide

  • Sales Force Automation (SFA) including contact, account, and opportunity management
  • Marketing Automation features such as lead and campaign management
  • Customer support features such as support case and knowledge management
  • A unifying database and platform for companies to manage all customer data and customer-facing applications.

effitrac’s CRM software helps to organize and view data on individual customer transactions in one available place. It offers customer data integration, or master data management, which retains trail of customers across all the sales channels of an organization.

  • Interaction within all areas of the system provides you with a 'clear' view of the customer expectations.
  • Capitalize on business opportunities and retaining high value customers, arguments income and profit for the long term.
  • Provides value-added services, enabling one to stay one step ahead of your competitors.
  • Improves product quality and service delivery.
  • Train’s your personnel with in-depth knowledge of the customer's needs
  • Customers concerns handled through swift problem resolution modules.
  • Easy re-run of customer information frequently for quicker access.
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